AlphabetSoup Airrobe banner


We're making it easy. You can now join the Circular Wardrobe movement at Alphabet Soup and extend the lift of your item by re-selling or renting thanks to AirRobe.



Create your AirRobe Circular Wardrobe as you shop.



When you're ready to checkout, double check you added your purchase to AirRobe.



All your eligible items are already waiting for you in your Circular Wardrobe.



You'll receive a separate email from AirRobe to activate your new account.



Now it's up to you when you're ready to part ways with your threads on AirRobe's marketplace.


What is AirRobe?

AirRobe is the new pre-loved designer platform that makes buying, reselling, renting and recycling your clothes easier than ever from your new AirRobe Circular Wardrobe™. Just think of it as your new centralised virtual wardrobe.

How does AirRobe work?

AirRobe saves all product detail, imagery, and recommended resale value to your AirRobe account. This creates a pre-populated listing of each item you ‘Add to AirRobe’. This makes reselling, renting or recycling items later possible in seconds. No need to manually post anything.


1. Shop with us

AirRobe will show you an estimated resale price on eligible products.

2. ‘Add to AirRobe’ in one click

This saves all product info to your Circular Wardrobe™ upon checkout. This is your new virtual wardrobe.

3. List later in seconds

Resell, rent or recycle your products on the AirRobe designer pre-loved marketplace


More good news:

- There’s no commitment or fee to add.

- And yes, you can still manually add items to AirRobe if you'd like to.

Can I ‘Add to AirRobe’ after I checkout?

At the moment, you have to ‘Add to AirRobe’ before you checkout. We’re working to change this, but for now please make sure you select ‘Add to AirRobe’ if you want to avoid the manual listing process later.

Do I have to resell or rent my items if I ‘Add to AirRobe’?

No, and there is no commitment! The option is always yours. Adding to AirRobe simply gives you the option to resell, rent or recycle your items later if you want to repurpose them easily - in a few seconds. There is no commitment or fee to add.

How do I create an AirRobe account / Circular Wardrobe™?

The easiest way to create your account is to follow the prompts to activate your Circular Wardrobe™ post-checkout if you select ‘Add to AirRobe’. They will guide you through the quick set up process and give you access to your account, with already saved items.

Once you have an account, we should remember you and items will be saved aut omatically next time you shop. If not, you’ll be prompted to confirm AirRobe login details post-checkout and your items will be synced to your Circular Wardrobe™.

How do I access my AirRobe Circular Wardrobe™?

Login to your AirRobe account at to view your AirRobe Circular Wardrobe™ or to shop pre-loved designer fashion. From here you can repurpose your items in seconds.

Can people see my AirRobe Circular Wardrobe™?

No. People can’t see your AirRobe Circular Wardrobe™ - it’s private. People can only see your items publicly list once your list them on the AirRobe marketplace.

Where are my items listed if I choose to resell or rent on AirRobe?

Your items will be publically listed and available on the AirRobe pre-loved designer marketplace if you choose to list from your Circular Wardrobe™.

Where do my items go if I choose to recycle on AirRobe?

AirRobe ensures your items are either reused, upcycled or recycled. If your items are still in good, usable condition, they will be donated to one of our charity partners for someone else to love. If your items are past their prime, they'll be sent to one of our recycling partners and either upcycled into something new like a bag, or recycled into insulation or carpet underlay.

They will send you an email with the relevant instructions on what to do next once you process your recycled item through your AirRobe account.

Why should I ‘Add to AirRobe’?

We believe in being more responsible with fashion and keeping valuable clothing in circulation for as long as possible. We hope you do too. Part of our journey to being more sustainable means giving you, our customers, easy ways to resell, rent or recycle your wardrobe. AirRobe is now our partner to make this process possible in seconds, without the need for traditional manual listings.

How do I resell, rent or recycle with AirRobe?

Login to your AirRobe account. Select the items and actions you want to take and follow the prompts to list or recycle.


Reselling or renting

Good news - the hard work is done for you. You only need to confirm all saved details are correct and quickly upload photos to show signs of wear that you indicate.


Just follow the prompts if you select this option and you’ll be guided through the process.